Effective date: October 16, 2026

Who we are

LasVegasToday is operated by Las Vegas Today LLC. This policy describes information handled through LasVegasToday.com, our newsletter and correspondence. For privacy questions, subscription assistance or information requests, email newsletter@lasvegastoday.com. Please do not send passwords, payment details or other sensitive information with your initial request. We may request enough information to verify your identity and understand your request.

Information you provide

Newsletter signup collects your email address and information associated with subscription, confirmation and unsubscribe status. Our signup presents an unchecked newsletter-permission checkbox. We use double opt-in: you confirm through an email before becoming a confirmed subscriber.

When you contact us by email, we receive the information you choose to provide so that we can respond and manage your request. Our Contact Me form asks for your name, email address and subject, with an optional message. These details are included in an email notification to contact@lasvegastoday.com, a Google Workspace Group used to handle contact requests. Group notifications can also reach our team’s inboxes according to their delivery preferences. Your submitted email address is used for replies. Delivery can be affected by filtering or service conditions. Contact forms are separate from the newsletter signup described above; contacting us is not permission for another marketing purpose. Please provide only information relevant to your request.

Our services and providers

The website uses WordPress and SiteGround hosting. Contact Form 7 provides the Contact Me form, and WP Mail SMTP routes its email notifications through Google Workspace. Mailchimp for WordPress sends signup information from the website to Mailchimp, which manages our newsletter audience, confirmation process and subscription status. Messages and replies to newsletter@lasvegastoday.com are received through Google Workspace.

Our Mailchimp account participates in optional data-analytics projects and has predicted demographics enabled. Mailchimp may use account and contact information to build or improve products and services and provide eligible predictions. Predicted traits are estimates, not information necessarily supplied by you. The presence of these account settings does not mean a prediction has been generated for every subscriber. We have opted out of Member Personalized Advertising, a separate setting concerning Mailchimp account Members. This is not a statement that all website cookies, email measurement or provider processing are disabled.

Providers process information under their applicable terms and safeguards, including Mailchimp/Intuit privacy information and Google's privacy policy. Services may process information outside your country. We may retain or disclose information where required by law or to address valid security, rights-protection or legal obligations.

Website resources and storage

Website requests can disclose technical information such as an IP address and browser information to the servers providing content. Hosting and security services may keep operational records. Cookies and similar storage can support functions, preferences and authentication.

The website includes external resources such as Google Fonts for typography and Gravatar imagery. Some articles include Vimeo content. Loading resources or embedded content can involve processing by those providers. Browser controls can limit storage, although this may affect functionality. Newsletter permission concerns receiving newsletter messages; it should not be understood as a control over every website resource or provider. We do not claim that external resources wait for newsletter permission or that this site uses no cookies.

Newsletter measurement

Our intended newsletter configuration is link-click measurement with Mailchimp's open-tracking image disabled. This configuration has not yet been applied to an outgoing campaign. When enabled, click measurement routes links through Mailchimp before their destination and can associate link activity with the recipient. It helps us understand interest in newsletter content.

Automated security scanners and preview services can follow links, so a recorded click is not proof that a person read or intentionally clicked a newsletter. Reporting filters can reduce automated activity but do not delete underlying records or identify every bot. Disabling the open-tracking image does not stop all provider processing: clicks can contribute to inferred opens, and Free-account security redirects continue even when click reporting is disabled. We do not promise zero open-related inference or security processing. Link activity does not grant permission for another marketing purpose or automatically enroll you in advertiser communications.

Unsubscribe and information requests

Use the unsubscribe link provided with newsletter messages, or contact newsletter@lasvegastoday.com for assistance. Unsubscribe stops newsletter marketing but does not automatically delete every consent, suppression, correspondence, technical or backup record.

You can ask about information associated with you or request access, correction or deletion. Available rights and exceptions depend on applicable law and circumstances. We review requests, verify identity where necessary and explain limitations. Withdrawing newsletter permission does not invalidate earlier processing.

Retention and security

We keep subscription information while you remain subscribed to manage the newsletter. Mailchimp currently retains an unsubscribed contact record and related activity may remain. Contact-form notifications may remain in Google Groups and team inboxes. Correspondence, technical records and backup copies may also be retained by our configured services. We do not promise automatic deletion or a fixed deletion period.

Access controls and provider safeguards help protect information, but no online service guarantees absolute security. Newsletter signup does not ask for passwords or payment information.

Scope and updates

Third-party sites linked from articles have their own policies. We may update this policy when practices change. A policy change does not itself grant permission for a new marketing use or resubscribe an unsubscribed address.